Our Zippy Story

How it all started.

ZippyPaws began with my dog, JJ – a goofy, golden-hearted Golden Retriever who made life a lot more fun. Back in 2011, I started the company with my dad Benny out of his garage with one simple idea: to create toys that captured JJ’s joyful spirit. We wanted to create toys that were playful yet durable, made for modern pets and the people who love them.

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Meet The Owners

Founder-led. Family Values.

As a father-daughter ownership team, ZippyPaws has deeply rooted family values. We’ve built a brand built on a foundation of quality, playfulness, and integrity. Jen runs the day-to-day and product design, while Benny oversees the sourcing and manufacturing.

We’ve proudly stayed self-funded since day one. That means we call the shots, we cultivate a tight-knit team, and we keep our customers and community front and center. Every toy you purchase supports our small yet mighty team of dog and cat lovers.

Jen Glaser Co-Founder & Vice President
Jen Co-Founder & Vice President
A man in a short-sleeve, collared shirt poses in front of a plain background. The image is in black and white.
Benny Co-Founder & President
A modern conference room with a wooden table, eight brown leather chairs, large wicker light fixtures, and glass partition walls. A small plant is placed at the end of the table.
Modern, light-filled room with a small sofa, two blue cushions, basket of dog toys, glass box of plush toys, bar cart with plants, large houseplant, striped rug, and large windows overlooking trees.

Made With Care

You're a great dog parent and your dog deserves the best toys.

Gone are the days of generic toys.
Every ZippyPaws toy is designed in-house, hand-drawn since 2011, and tested by our team of four-legged interns.

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Kramer Senior Pet Director
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Pepper Product Test Intern

What Makes Our Toys Special?

Custom Squeakers

Our custom squeakers are packed with squeak that outlasts the rest.

Durable Materials

Our durable materials are both soft and tough.

Original Designs

Our toys are unique, interactive and engage cats and dogs alike.

A Pack That Sticks Together

Building a loyal community.

ZippyPaws isn’t just about toys – it’s about connection. We love showing up at local dog-friendly events, connecting with pet parents, and supporting local animal rescues. It’s our way of building community while making tails wag right close to home.

We love your stories, your photos, and your squeaky unboxings. Every tail wag means the world to us. So if you have feedback, we’d love to hear from you!

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We Couldn't Have Done This Without You

We Love Our Pack.

Every time your pup squeaks a ZippyPaws toy, you’re supporting a family-owned company that started with a love for dogs – and has stayed true to it. Your trust and support mean the world to us, and we’re so grateful to be a part of your dog’s happy moments.

We hope you love ZippyPaws products as much as we love dreaming them up for your pets!

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Jen Co-Founder & Vice President
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